Pink Month at Ohio Northern University

October is recognized as Pink Month in support of breast cancer awareness. Zeta Tau Alpha proudly recognizes breast cancer education and awareness as its national philanthropy. Zeta Tau Alpha remains committed to the fight against breast cancer because breast cancer continues to affect one in eight women. 

At Ohio Northern University, the sisters of Zeta Tau Alpha host various events on campus to raise funds for breast cancer education and awareness. The following is a list of Zeta Tau Alpha's events for Pink Month:

Wednesday, October 5: Theta Chi Café: Pink Edition

The sisters of Zeta Tau Alpha are joining the brothers of Theta Chi for the annual Theta Chi Café. This year, all desserts will be pink in support of breast cancer education and awareness. Stop by from 2-6 p.m. for some delicious snacks, drinks and live music.

Saturday, October 15: Pink Football Game 

Come out to Dial-Roberson stadium at 6 p.m. to support the Ohio Northern Polar Bears against the John Carroll Blue Streaks. Zeta Tau Alpha will be selling hot chocolate and donuts. Don’t forget to wear pink in support of breast cancer awareness!

Tuesday, October 18: Pink Pasta Dinner

Hosted from 5-8 p.m. at The Inn at Ohio Northern University, sisters of Zeta Tau Alpha invite you to enjoy an all you can eat buffet for only $12. Gluten free and vegan options are available upon request.

Tuesday, October 25: Pink Bingo

Join us in Mac Activities for Pink Bingo at 6 p.m. Entry fee is only $3 and you have the chance to win some pretty cool prizes, so stop by!

If you have any questions, feel free to contact any Zeta Tau Alpha sister for more information. To get involved or learn more about Zeta Tau Alpha’s national philanthropy, breast cancer education and awareness, visit www.zetataualpha.org.

Become an Influenster

This weekend I discovered what could be my new favorite app. The app Influenster is a platform allowing you to post honest reviews about various products ranging from beauty products to dog and cat supplies, discover new products, read beauty news, watch tutorials and shop and share your favorite products.

According to Brit + Co, Influenster currently has over two million users, making Influenster one of the fastest-growing private companies in the United States. Influenster currently consists of over eight million reviews and 1.6 million product pages. Products featured on Influenster represent over 40,000 brands.

Influenster has also capitalized on its social media presence by creating a blog which posts daily, focusing on product news, the latest beauty, fashion and lifestyle trends and frequently features articles submitted by bloggers in its community.

What makes Influenster unique is that it uses social media analytics to measure its users influence on social media. Influenster asks users to link social media accounts to create a “social impact score” which tracks the number of friends, followers or subscribers. Based on a user’s social impact score, you are invited to participate in campaigns. By participating in these campaigns, you are awarded different products based on your interests for free and who doesn’t like free stuff?

By sending these free products, Influenster hopes users will continue to write honest reviews and use social media to promote products. Products are always sent with a market-research study, allowing Influenster to adequately track and market its users likes, interests and services.

Check out this app and let me know what you think!